You may think this is a joke, not possible...what if it was guaranteed? Don't look for a guarantee like this on this blog, it's not my style, but I will say that these kind of improvements are very possible with a well executed and organized web development plan...oh no, here I go with the plan thing again. Yes, hear me, you are not going to get those kind of results without planning unless you are unbelievably lucky. For those who think this isn't possible I offer this, if it is possible and you don't engage with this kind of process, then the new opportunities that would have been yours? Well, they'll be go to someone else. How much will that cost you?
Five Steps
Step 1- Content, content, content. Check it over, are you giving your visitors the solutions they're looking for? Nobody cares about your product except you, they care about their problem and solutions for the problem, get your answers lined up and give them what they want.
Step 2- Check out your competition, what are they doing? What are they saying? How are they ranking in searches, why? How are they converting site visitors? Standard business. You don't have to re-create the wheel, just improve it a little and you'll win all the business you want.
Step 3- SEO, you think I'm crazy mentioning this don't you? Well let me tell you something, I surf a lot of websites and an unbelievably high percentage don't even have keywords and those that do well, many have the same keywords on every page of the website. Missed opportunities.
Step 4- Blog. Yes, again I say blog. This is probably the easiest way to improve rankings with the search engines. A blog provides your website with changing content, blog more, more change, more search engine relevance.
Step 5- Social network campaign. It's time that you engage in the conversation, offer your tweet, your wall space, your flick...beware, this isn't where you advertise, this is where you provide good conversation, want to be interesting? Be interested.
There you go, five steps. Yes, there are many more, no I haven't said all there is to say, there are many details, come back again soon and I'll have something else.
We're at the edge of the future!
Andy Xhignesse
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